Website Redesign

Website Redesign / Refresh

A website refresh takes your old website and turns it into a beautiful new design with the features your company needs to excel on the web and attract new business. We can take your website to the next level or catch you up to current website trends.

Person working on a website on a laptop at a desk

Is It Time?

Top 5 Reasons to Consider a Website Refresh

1

Your site isn't responsive or mobile friendly

2

Your website simply doesn't work

3

You can't edit or control your own website

4

Your tools are outdated or unusable

5

You're not getting the results you want

Process

Key Steps to a Website Refresh

  1. Research
    The more we know, the better we can help. We research your website, your competition, and your stats, and send a website questionnaire or set up a meeting (online or in person) to learn more about your business.
  2. Set Goals
    What do you want this refresh to accomplish? More leads, more product sales or downloads, educating your audience, or encouraging purchases? Ultimately, what do you want your visitors to do, and how will the site keep them engaged?
  3. Planning
    We review your current content, add or remove what's needed, cut anything no longer relevant, and make sure key stakeholders share their input.
  4. Design
    We create your refreshed website using the latest web standards and best practices, so it stands out and meets your goals.
  5. Present & Review
    We provide a live test site and screenshots to make sure your site matches your brand and goals and presents your content effectively.
  6. Launch
    Once it's ready, we move the site from the staging server to live and point your domain name to it.
  7. Training & Maintenance
    We teach you and your team how to use your site to its fullest, and we recommend our website maintenance plans to keep your new site running at its best.

We provide a whole host of solutions to fix your web presence on our services page.

Case Study

Website Refresh: Happiness Is a Skill

Jane Schreiner's Happiness Is a Skill site was a simple brochure website presenting her business, training sessions, coaching, and book. It was built on WordPress, but she had minimal control of the site, which offered only a basic contact form and a blog.

Our website refresh caught the site up with current web trends and gave her full control.

“Wow, thank you!!”
Jane Schreiner

What the Refresh Included

  • A responsive, mobile-friendly website
  • A reorganized menu system
  • Multiple calls to action to attract leads
  • An ebook offer in exchange for visitors' email
  • Automated emails to keep the audience engaged
  • A cleaned-up WordPress install with full access for the owner
  • Outdated software removed and the site fully updated
  • Our suite of recommended WordPress plugins
  • Recommendations for hosting, marketing, and next steps

FAQ

Website Redesign Questions

What's the difference between a refresh and a new website?

A refresh updates your existing site's design, content, and tools while keeping what works. A new website starts fresh. We'll recommend whichever gets you better results. See our website design service.

Will I lose my Google rankings with a redesign?

Not if it's done carefully. We keep your important pages, addresses, and content in place, and set up redirects for anything that moves.

Can you keep my current content?

Yes. We review your existing text, photos, and pages, keep what's working, and update or remove what isn't.

How long does a website refresh take?

It depends on the size of the site and how much is changing. We'll give you a timeline after the research and planning steps.

Related Services

Website Design Astro Websites Website Maintenance Website Hosting SEO Consulting Portfolio

Interested in a Website Refresh?

Tell us about your current site and what you want it to do.
Colorado Springs web design, based downtown · (719) 623-5208

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